How important is your professional network to you?
As a Marketing Director, having a strong professional network is important; the wider your network, the more exposure to different aspects of marketing you'll have. The interviewer hopes to hear that you think a professional network is important.
Think about your current professional network and all the ways it benefits you and your career. Discuss two or three key reasons you think your professional network is important.
"I think having a strong professional network is extremely important. At the moment, I'm connected with several former colleagues from my job at Company XYZ, and I also attend monthly web sessions with Marketing Directors located on the East Coast. These sessions are essentially round-table meetings where we share our latest challenges and successes. Having this network has helped me solve problems and come up with creative new campaign ideas."
