Tell me about your experience in gaining corporate partnerships for live events.
A significant part of funding certain events with iHeartMedia could be securing corporate sponsorships or advertisers. The interviewer would like to see that you have experience working with potential sponsors, ironing out the details of their advertising efforts. If you do not have experience working with corporate partnerships, be sure to highlight the fact that you are eager to learn and that you will be comfortable with future tasks surrounding sales and promotions.
"In my current position we have longstanding relationships with big brands such as Adidas, Coca-Cola, and Wells Fargo. My responsibilities with these partnerships have included identifying, and tracking new prospects as well as approaching them via phone or email. When required, I will source the decision makers and make an appointment to pitch them. My success rate has been very high, and I would be happy to share with you my approach to pitching new sponsorships."
