If you only had social media platforms for event promotions, with zero budget for ad spend, what would you do?
iHeartMedia would like to see that you are confident in your ability to achieve results for their business, regardless of the expensive tools or large marketing budgets that may be on hand. Discuss, hypothetically, what your approach would be if you needed to hype an event using social media, but with no advertising budget. Feel free to get creative and show off your creative thinking!
"If I had no budget for ad spend and needed to promote an event on social media, I would use a free trial of an application called Klear to source social influencers in the same realm as the event I was promoting. I would then approach those influencers to promote our gig in exchange for free tickets. Then, I would DM all of our followers on every platform an eye-catching event poster with special early-bird pricing for a limited time."
