Can you explain the EAT concept?
The interviewer wants to ensure you are familiar with the EAT concept, which is a foundational component of SEO. EAT stands for Expertise, Authoritativeness, and Trustworthiness. While not part of any ranking algorithm, it is essentially a model of best practices for SEO.
If you are not familiar with the EAT concept, research it before the interview. Focus on giving a brief explanation of the concept to demonstrate your understanding of it.
"The EAT concept stands for Expertise, Authoritativeness, and Trustworthiness. This concept refers to the fact that Google aims to provide accurate, truthful, and relevant information to people using their search tool, and they evaluate content and the creators of content on those three aspects."
