From your perspective, how do you feel Fonterra can improve the quality of our dairy products?
Having a knowledge of the overall business operations of Fonterra will be very important for your interviewer to understand what you have. They'll want to see that you may come to their team with new and fresh ideas for innovation, so they pose this question to give you an open forum to discuss your thoughts for improvement.
"Fonterra Limited produces some of my favorite dairy products, including the milk that our kids drink every day. I am always happy with the quality of my purchase. I would love to see more types of cheese brought to our country that I've gotten to sample while traveling to the United States and Canada. Does Fonterra have additional plans for expanding your line of fine cheeses?"
"From a totally outside perspective looking in, my suggestion would be to update your automated production machinery here at this plant. I'm currently working with state-of-the-art production and packaging machinery that is fast and reliable. The reason I suggest this is because I know a current process operator here and it sounds like the machines in this plant are over 15 years old."
First and foremost, it's important to understand that the team at Fonterra is not looking for you to reinvent the wheel as you answer this question. The interviewer wants to see that you have a keen attention to detail and that you care about the quality of the product delivered to every customer. Provide your recommendation tactfully as it relates to the work you would be doing in the role you are interviewing for. Perhaps you have an idea to improve packaging, boost the visibility of product in stores, or a new flavor of ice cream to add to their product line.
Community answers are written by other candidates practicing this set. Reading how others frame the same question is one of the fastest ways to sharpen your own.
Anonymous Answer
Fonterra Limited produces my go-to dairy products like cottage cheese and Protein yogurts. I suggest more high protein, low sugar, and fat products! I know a lot of my generation are definitely leading healthy lifestyles as I am. Providing more options that range into this will definitely reel in the new-age customers!
Chad's Feedback
Excellent observation regarding the increasing number of consumers seeking out high protein, low fat/sugar options in an effort to lead healthy lifestyles. Creating additional products of this nature may allow Fonterra Limited to increase its market share. Great work!
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