"I initially had a difficult time developing content marketing ideas. At first, I was very locked into the idea that every piece of marketing material had to try to sell something. I'd create an informative blog, for example, and just feel compelled to end it with a strong product pitch. After talking with some of my classmates, however, I gained a full understanding of how content marketing works. It's all about building consumer loyalty and earning their trust."

Think about any difficult courses or assignments you've had. The ideal response will explain the topic and then show how you overcame your struggles with it. This shows that you meet challenges head-on.