The goal is to answer the question with your personal brand promise. What are you known for? Where do you excel compared to your peers? You ultimately want to share how you use those superpowers to do great work.

Your answer is an opportunity to differentiate yourself as a candidate. This question gives the interviewer a short list of your strongest attributes. The interviewer will likely leave your session categorizing you based on your answer to this question and based on first impressions.

I think of myself as having two superpowers: Curiosity and patience. Both of these help me to do my best work as a designer. My curiosity prompts me ask important questions and investigate why my client needs something and what are they trying to accomplish. My patience really helps when you get into design revisions. Sometimes clients have a hard time communicating what they like or don't like about design. Being patient with the process helps me to do my best work and helps them to get what they need from the design work.