How to Answer: How can typeography choices disrupt design work?
Advice and answer examples written specifically for a Graphic Design job interview.
29. How can typeography choices disrupt design work?
Why the Interviewer Asks This Question
The interviewer asks this question to get a sense of how you incorporate typeography principles into your design work. The interviewer is also asking to get your perspective on typeography as a whole.
Written by Gentry Edwards on January 28th, 2022
The Goal
The goal is to show that you have a strong command of typeography and how it relates to design. You are thoughtful and purposeful in your typeography choices.
Written by Gentry Edwards on January 28th, 2022
What You Need to Know
Typeography conveys the personality or tone of your design work. It will typically augment or detract from the goal of a design. One of the most important principles in typeography is to establish a hierarchy of style and to maintain consistency throughout the design work.
Written by Gentry Edwards on January 28th, 2022
Typography Example
Typeography is a really important part of design work. It helps convey the personality and tone of the design. Some of the ways that typeography can be disruptive include using multiple fonts inconsistently, choosing a font that isn't in alignment with the personality and tone and using font sizing that is too big or too small for the overall scale of the design.
Written by Gentry Edwards on January 28th, 2022