Why should we hire you?

This question is often a challenge for individuals to respond to when they are unsure or can't articulate how they can benefit the company. If you can't think of ways that you are unique, ask a few friends or family members what sets you apart from other people. Their observations may help you understand how you are perceived. It is also a good idea to think about the highlights of previous job performance reviews. If a supervisor praised you for a particular strength, or you received recognition for making a significant impact on a project, feel free to mention this in your response if it relates to the job you are interviewing for.

Perhaps you already know what sets you apart! Your answer could include any industry accolades, exceptional achievements, additional industry-related training, a second language, or your involvement in the community. Don't be afraid to brag about yourself a bit. In an interview, you are your own advocate.

"You should hire me because I am ambitious and when I'm passionate about something I pursue it relentlessly. When I started with my current company, I was unfamiliar with many of the office functions but that didn't stop me from learning quickly and becoming a manager within six months. I am dedicated to my craft and engaged in this industry. I've committed myself to take at least one business development or leadership-related workshop every business quarter. You won't be disappointed when you hire me."