What would you say to a client that is considering moving its media buying in-house? Based on what you know about our company, how would you convince the client to keep its media buying services with Omnicom Group?

"When trying to highlight the benefits Omnicom Group provides to its clients, I would discuss its decades of experience in the Media Buying area as well as the strong relationships it has built with various media outlets and platforms. Years of experience is not something that can be gained overnight, and it helps agencies make well-informed decisions based on lessons learned in the past. Strong relationships with media outlets and platforms are also something that takes years to develop and results in well-negotiated rates and ad placements."