How important is it for you to build a relationship with your customers?

"It is the most important thing to me! Relationship building gone right makes all the difference."

The interviewer is trying to establish how well you interact with customers. This is of course of paramount importance because when it comes to a personal holiday a person booking their trip can turn into a different animal as everything must be just perfect in an imperfect world! Building up a good rapport between customer and agent is essential because you have to put an air of "everything is fine" even if you find that the airline is overbooked and the hotel is still being built! If you make the customer relaxed and at ease from the start and ensure them that all the practical details will be taken care of that and that all they need to concern themselves with is their factor 10 and some good reading matter! The customer feels that they have worked hard all year to earn a break and they expect the agent to work their magic which they normally do!

"everything is fine"