"A couple of years ago, I was working with large general contracting company that was having trouble recruiting project managers in their region. Knowing the industry quite well, I wanted to really delve into where past successful hires had been sourced from and use that to the companies advantage in where they'd spend advertising dollars. Unfortunately, they had an archaic system for applicants because paper applications were housed in the finance office back at their corporate office. I took time to dig through files to see where recent project manager hires had found out about the jobs. With that in mind, we focused recruitment efforts on college construction program career fairs and two industry specific publications. These efforts had never been looked into in the past and they helped lead to two great hires in a short amount of time."