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Question 3 of 30 for our Writer Mock Interview

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Question 3 of 30

In a landscape where most content is ignored, how do you ensure your content gets well-deserved attention?

"I recently completed training with Billy Gene Marketing, who taught me to ask three questions when putting out a piece of content. Is it entertaining? Does it educate? Does it ask the audience to take a specific action? When it comes to entertaining, I ensure that my content stops people in their tracks. Second, they will always come back for more if they learned something from your content. They will also be more likely to share it and tell their friends about it. Lastly, when you ask your audience to act, which can be a simple call to action, you are gaining a small commitment from them. These three rules of content marketing have never steered me wrong."

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How to Answer: In a landscape where most content is ignored, how do you ensure your content gets well-deserved attention?

Advice and answer examples written specifically for a Writer job interview.

  • 3. In a landscape where most content is ignored, how do you ensure your content gets well-deserved attention?

      How to Answer

      Our world is incredibly content rich these days, and so, the struggle is to ensure that your content is seen and heard in this noisy landscape. As a writer, you know that it's essential to release exciting and well-researched work, but the interviewer wants to see that you also understand how critical it is to deliver pieces that are share-worthy, with the potential of going viral. Discuss how you ensure that your content gets the attention it deserves.

      Written by Rachelle Enns on December 20th, 2018

      1st Answer Example

      "I recently completed training with Billy Gene Marketing, who taught me to ask three questions when putting out a piece of content. Is it entertaining? Does it educate? Does it ask the audience to take a specific action? When it comes to entertaining, I ensure that my content stops people in their tracks. Second, they will always come back for more if they learned something from your content. They will also be more likely to share it and tell their friends about it. Lastly, when you ask your audience to act, which can be a simple call to action, you are gaining a small commitment from them. These three rules of content marketing have never steered me wrong."

      Written by Rachelle Enns on December 20th, 2018

      2nd Answer Example

      "To ensure my content gains attention, I first make sure that I have a full understanding of the audience, and what their biggest problem may be. I write a headline that creates curiosity surrounding that problem. Then, I let the reader know that a solution is available...if they keep reading. I have training in writing pitches and sales copy, so there is a multitude of other writing techniques that I incorporate to ensure my content is impossible to ignore."

      Written by Rachelle Enns on December 20th, 2018