Email Marketing Mock Interview

Master 30 Email Marketing interview questions covering deliverability, automation, segmentation, and A/B testing.

WRITTEN BY TIFFANY MCPHERSON
QUESTION 7 OF 30

How do you incorporate feedback into your writing?

The interviewer wants to know your approach to incorporating feedback into your writing. Some writers can work with abstract, idea-based feedback, while others need more concrete suggestions to revise. Understanding your approach will help the interviewer decide if you'll be a good fit for the company and potentially what team to place you on, depending on management styles.

It's best to answer this question with an example. This approach allows you to offer concrete details and shows that you have experience incorporating feedback into your writing.

"I have a lot of experience incorporating feedback into my writing. In my current job, we work in teams and frequently take turns reviewing each others' work. A few weeks ago, a colleague suggested I improve the call to action in an email I wrote. She mentioned that it seemed to fall flat and might not drive traffic to the website as intended. I thought my CTA was pretty good, but I spent time brainstorming ways to make it stand out even more. I made a few changes to the body of the email and wrote an entirely new call to action. When I showed my colleague the changes, she was impressed!"

Tiffany McPherson
30 QUESTIONS & ANSWERS · EMAIL MARKETING
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