"There are aspects that online stores cannot capture which is why I believe that brick and mortar bookstores will always have a presence. Your store holds weekly events, author readings, and a personal touch that keeps your customers excited about their experiences here. You create raving fans with every transaction, and that is invaluable!"

Here is your opportunity to explain to the interviewer why you believe their store will continue to prosper, despite online competition and big box stores. Show your knowledge of the industry and express the value you see in small, independent retailers.

"I believe that bookstores will always be around because most dedicated readers are committed to reading physical books, rather than digital versions. Also, consumers are becoming more aware of the importance of supporting local business. It's become an entire movement that I do not think is going away."