Johnson and Johnson Finance Mock Interview
Master 30 Johnson and Johnson Finance interview questions covering FP&A, treasury operations, and healthcare sector analysis.
Question 23 of 30
What would you do if you were the CEO and you had a major public relations scandal?
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Kevin Downey has an extensive background in business management, recruiting, branding and marketing. He's volunteered his career coaching services at job fairs, lecturing on interview techniques and crafting winning resumes and cover letters.
Some time ago, in the early 1980s, Johnson and Johnson had something of a PR crisis regarding over-the-counter Tylenol having been tampered with, causing a historic crisis for the company. They are curious about how familiar you are with the history of their company. How you navigate this question not only touches upon your company knowledge but also your communication skills and the tact you'd used to navigate this sensitive question.
Kevin Downey has an extensive background in business management, recruiting, branding and marketing. He's volunteered his career coaching services at job fairs, lecturing on interview techniques and crafting winning resumes and cover letters.
Choose your words carefully. Don't bring up your knowledge of this J&J history unless specifically prompted. Remain professional and focus on the situation of this question and not on specific examples.
Kevin Downey has an extensive background in business management, recruiting, branding and marketing. He's volunteered his career coaching services at job fairs, lecturing on interview techniques and crafting winning resumes and cover letters.
"Well, what I wouldn't do is look guilty by repeating no comment to the cameras and hiding away, nor getting defensive and lashing out. I'd hire a team who is used to putting out fires like this and who is specially equipped to handle the situation. The right response and the timing of that response are as important as the message of that response. So, I'd appoint a response team and with them, I'd devise a strategy and a carefully crafted message to make sure we clearly identified and communicated with all those affected by the event and would then carefully monitor the situation and study what we can improve on to perform better next time. Every mistake is a lesson to shore up for success."
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