Don't let this question catch you by surprise! After you do your research on the company, write down some questions that came up for you. Next, review the company website, watch videos and read articles and press releases to see if any of those questions can be answered through those resources. Interviewers love to hear intelligent questions about their company culture, the work environment, awards and community involvement. They like to be praised for the ways you are impressed by their innovation, reputation, and impact on their industry. Be strategic in your questions. If you still have uncertainties about the position that need to be clarified, this is an opportunity to get those answers as well.