How do you think social media has positively impacted the pharmaceutical industry?

Prior to your pharmacy fellowship interview, be sure to take some time to research some ways that the pharmaceutical industry players are utilizing social media and come to your interview prepared to talk about the positive aspects you found. If you have any direct experience from your prior training, don't hesitate to talk about that experience.

"Because of strict regulations in the industry, I know that the industry has to be very careful with using social media platforms like Facebook, Twitter, and Instagram. But, some creative and very impactful things have been done on social media that wouldn't have been possible 20 years ago. I look at clinical trials and use platforms like LinkedIn to send surveys out to clinicians and potential patients prior to implementing trials and how effective these methods have been. I think utilizing social media in the industry will continue to grow as time moves on and I'm excited to be a part of that."