This is a common interview question, and you're most likely to encounter it early in the interview. This question can be challenging to answer, especially when you try to wing it. Read up on what's happening at the company and review their website. Research types of projects/clients the company takes on, its leadership, the people who work there, and the company culture. You should express interest in working for their company and briefly explain why you are well suited for the position. The company wants to hire someone who believes strongly in the company's mission and wants to make a positive impact on the organization, its clients, customers, and the environment.