Part of our work here at Wood Mackenzie Limited entails obtaining buy-in from clients on energy conservation. How would you sell energy conservation ideas to clients?

As Wood Mackenzie Limited moves into the future, part of the work that they do will be selling companies on the need to be more energy conscious and efficient. For this question, your interviewer will be looking to hear your tactics for educating clients on the importance of sustainability in their operations. The reality is that many clients don't have energy conservation at the top of their minds and your job will be to convince them otherwise. Be sure to speak passionately about this aspect of the job.