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Marketing Communications Manager

30 Interview Questions & Answers

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Rachelle Enns
Rachelle is a job search expert, career coach, and headhunter who helps everyone from students to fortune 500 executives find success in their career.
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Have an upcoming Marketing Communications Manager interview? Browse questions below or request one-on-one coaching with an interview expert.
As a Marketing Communications Manager, budget management can be a significant challenge. How do you handle a situation where you cannot remain within budget?
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Example #1
"I worked with a client last year who needed a social media campaign overhaul. Their budget was modest but do-able. I quickly realized, after analyzing the budget breakdown, that the design work allocation was unbalanced. I approached the client about using our internal design personnel rather than the third party contractor he had insisted on, in the beginning. He agreed, and I was able to bring his project in around 5% below budget."
Example #2
"I often see clients requesting high-quality video work without the budgetary allowances required for such an undertaking. I want my clients to succeed, without overspending, so I will often make suggestions on how we can repurpose content, or use one piece of content in an omnichannel approach. Of the eight significant campaigns I have worked on so far this year, all eight have come in under or at the budget."
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