How to Answer
Interviewers want to hear about that one unique skill that sets you apart from the other candidates applying for this job. Think of your answer as your 'elevator pitch' or your qualifying statement. If you can't think of ways that you are unique, ask a few friends or family members what they feel sets you apart from other people. Their observations may help you understand how you are perceived.
Perhaps you already know what sets you apart! This skill could include any industry accolades, exceptional achievements, additional industry related training, a second language, or how involved you are in the community. Don't be afraid to brag about yourself a bit. In an interview, you are your most influential advocate.
"You should hire me because I am unlike anyone else you have interviewed before. When I started at my current company, I was the youngest salesperson they had ever hired. That didn't stop me from becoming the #1 sales person in the company within six months. I am dedicated to my craft and engaged in this industry to the point where I commit myself to take at least one business development or leadership related workshop every business quarter. I am a competitive achiever. You won't be disappointed when you hire me."
"You should hire me because I'm qualified and passionate about your cause. I am excited about the idea of delivering value to your organization and will hustle for the opportunity to go above and beyond for your customers."
"You mentioned earlier in the interview process that you were struggling with maintaining staff and retaining them. I have an incredible onboarding strategy that took my current company from a 35% turnover rate to just 5% in twelve months. I will turn this pain point around for you."
"I know that my years in sales, freelancing as a marketer, and working on different marketing campaigns have prepared me to be a great asset to your team. I believe that I am the best fit for the role because of my experience, passion for marketing, and more specifically, excitement for your company and product. Having been a customer and fan for years, I know that I will be able to bring more fire and energy to the role than my fellow applicants, and am certain that I am the right fit for your team."
"I have over a dozen years of experience in a related industry at one of your largest competitors. I have a proven track record of successes there and will bring that knowledge with me. I also offer creative solutions on how to position your department against the competition, and ideas that will help elevate your business to the next level. Having been a part of the industry for nearly half of my life, I have seen a ton of change and have adapted to every change or innovation with ease and excitement, and I look forward to doing that at your company as well."
"When I read the job description, I smiled because it was as though you wrote it with me in mind. I have three years dedicated to exceeding my sales goals, inside and outside sales experience, and I know the industry. Also, I was the fastest promoted in my previous position and have led the rollout of new markets in my current job, making me ideally positioned to help you continue to build your sales organization, markets, and exceed financial metrics. Not to mention, I am looking for a company that I can stay with for the long haul, something that you said you value earlier as well."
"In addition to winning the 'Top Educator of the Year' award in my current district this year, I also bring an elevated level of education compared to most candidates. I have my Masters' Degree in Education and have also taught first-year University classes for future educators. I look forward to bringing this knowledge and influence to your school."