The interviewer would like to know that you can successfully motivate others without it coming across as condescending. For this question, use a scenario when your encouragement was well received and resulted in a positive change or outcome.
"Our business development lead was stressing out last month because she was only 88% to quota with just 2 days left in the month. I sat with her after work and we brainstormed some great ideas to implement for quick results. She ended up closing the month at 104% and had an amazing ramp up to the next month. I believe that encouragement can come in many forms. In this instance, she just needed someone to bounce ideas off of!"
"We had a newer sales member on our team who wasn't reaching his targets at first. I took him under my wing and encouraged his efforts, gave him some tips, and provided guidance anytime he needed it. After 3 months he was surpassing his sales targets!"
"I tried really hard to help a new team member that had been promoted from the production line to the office. She was very good with understanding production and quality, but her computer skills were lacking. She struggled with answering emails, understanding meeting requests and monitoring her calendar. She was getting frustrated quickly, but I encouraged her to stick with it and ask for help. I think she appreciated the encouragement."
Sales answer example
"A teammate was going to quit due to various frustrations. By putting SMART goals into place that would allow him to understand how he'd get to hit his targets, he actually changed his attitude at work, and ultimately received a promotion. It was great to see him turn around so well."
Marketing answer example
"We had a new hire on the marketing team who was shy. She had great ideas, but was really tentative in bringing them up. We spent some time together off the clock, running over her ideas and how to best approach our boss, and basically just building up her confidence in speaking up. It was in her best interest and that of the team as a whole, plus it was an important career lesson on self-advocacy."