Passion is especially important if you are working in the helping field. When you are in a position to support other people, working for a non-profit or in the medical field, you may feel overworked and underappreciated at times. If you're not passionate about the work you're doing, how will you stay motivated? Passion for many is what keeps them motivated on those hard days. Describe your passion by explaining your interest in the position and what drives you to work in the industry. If you are passionate about the organization, explain what it is about them that ignites that excitement! Give an example of something they are doing to make an impact in the community or even on a larger scale.
"My passion for this industry is pure and I plan to stay in this industry for my entire career. I believe my passion for your organization is transparent as I have been completely engaged through the interview process."
"I enjoy working with kids, so this industry will always be high on my list."