30 Universal Music Group Interview Questions & Answers
Below is a list of our Universal Music Group interview questions. Click on any interview question to view our answer advice and answer examples. You may view 5 answer examples before our paywall loads. Afterwards, you'll be asked to upgrade to view the rest of our answers.
1. In your opinion, what is the most influential form of media today?
How to Answer
Have a meaningful conversation with the interviewer on media influence. With so many forms of media out there, which do you feel is the most influential at the moment? Be sure to back your answer.
Written by Rachelle Enns on May 3rd, 2019
1st Answer Example
"I feel that the most influential form of media today is social media and online content. As a whole, the human race wants fast, easy to consume, entertainment news. Our rate of consumption is unprecedented, and the fastest way to access it is through online content sharing."
Written by Rachelle Enns on May 3rd, 2019
2nd Answer Example
"There are many important forms of media today - so many, in fact, that people seem to be getting overwhelmed. I would still say that traditional media, in the form of television and the daily news, is at the top when it comes to the number of people influenced and the quality of the content being distributed."
Written by Rachelle Enns on May 3rd, 2019
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2. Is compensation the most critical factor for you when taking a new job?
How to Answer
The interviewer would like to know how much emphasis you put on pay when considering a new position. In addition to compensation, there are many other factors in a fulfilling career. These other factors may include:
- work/life balance
- amount of travel involved in the role
- overall medical and health benefits
- additional perks such as car allowance, cell allowance, spending account
- the industry you will be working in
- amount of vacation time
- the type of clients you would be working with
- the location of the company
- career growth opportunity
- the size of your new team
- the company's reputation
- overall workplace culture.
Talk to the interviewer about other factors that are important to you when considering a new job. If you are not sure on details for this role, you can ask!
Written by Rachelle Enns on May 3rd, 2019
1st Answer Example
"Salary is important to me because I know that I am skilled and well educated. With that said, I do look at the full picture which includes factors such as benefits and the amount of paid vacation time."
Written by Rachelle Enns on May 3rd, 2019
2nd Answer Example
"Several factors are important to me when taking a job. Compensation is a driving component but so is the company mission, culture, benefits, and location. I am looking to have an easier commute than I currently experience."
Written by Rachelle Enns
3. How often do you take work home with you?
How to Answer
There may be some overtime expectations in this role with UMG, and the interviewer wants to know that this is a concept you are willing to embrace. The interviewer would like to see if you work additional hours when necessary. The majority of people will work overtime hours or take work home with them on occasion. Talk to the interviewer about how frequently to take your work home.
Written by Rachelle Enns on May 3rd, 2019
1st Answer Example
"In the entertainment biz, one must always be willing to work whenever the creative moment hits you. I have a notebook with memos on my current projects that I often add ideas to at all hours of the day and night."
Written by Rachelle Enns on May 3rd, 2019
2nd Answer Example
"I take my work home with me whenever it is necessary. Some internships have held, I work from home nearly every day. Other roles, such as my current position, I do extra work from home just a couple of times per week."
Written by Rachelle Enns
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4. Would you consider yourself a creative person?
How to Answer
Talk to the interviewer about any interest that you have in creative activities and how you have implemented your creative desires in the workplace. Even if you do not consider yourself to be a 'creative person,' there is a significant change that you have made creative minded decisions in your career.
Written by Rachelle Enns on May 3rd, 2019
1st Answer Example
"I am someone who alternates back and forth with the right/left brain, but I will always consider myself a very creative person. I admire the creativity and unconventional thinking in the entertainment business and musical arts."
Written by Rachelle Enns on May 3rd, 2019
2nd Answer Example
"I consider myself creative! I have had a flair for the arts and thinking outside of the box, ever since I was a child. My mother says I danced before I could walk and I always loved to take on new creative projects."
Written by Rachelle Enns
5. How do you handle a larger than average workload?
How to Answer
The interviewer at UMG wants to know that you can handle the workload required of you in this position and that you will not become overwhelmed if/when workloads unexpectedly increase. When workloads increase, stress levels do too. How do you react?
Here are some suggestions on how to handle a large workload:
- List your tasks and prioritize them
- Think of which jobs add to the company's bottom line, and start there (Closest to the money!)
- Exhale. Relax for a minute and collect yourself
- Organize your tasks by which ones you can complete independently and which ones you need help with
- Take sufficient breaks, so you do not exhaust yourself
- Communicate your struggles with your leadership or team
Written by Rachelle Enns on May 3rd, 2019
1st Answer Example
"When I have a large workload on my plate, I do not stress over the tasks that are in front of me. Rather, I make a simple plan of which tasks are a high priority and which tasks are a lower priority. The higher priority tasks, I complete first. Through this system, I can focus on my tasks individually, rather than stress out by the multitude of tasks ahead of me."
Written by Rachelle Enns on May 3rd, 2019
2nd Answer Example
"With enthusiasm! Having a large workload is part of being in the music and entertainment industry. I prioritize the work and enlist additional resources where necessary."
Written by Rachelle Enns
6. When have you worked among a diverse group of people?
How to Answer
The music industry is full of diversity, and the interviewer would like to know that you are accustomed to working with a broad range of people. Are you accustomed to working with a very large or diverse team of individuals? Assure the interviewer that you can handle an environment that offers diversity.
Written by Rachelle Enns on May 3rd, 2019
1st Answer Example
"I would say that pretty much every company I have worked for has valued diversity. Working with people from all walks of life help shed different perspectives and identify potential problems faster."
Written by Rachelle Enns on May 3rd, 2019
2nd Answer Example
"In university, diversity is everywhere, and I love it! I have always been exposed to diverse environments, and I am thankful for that."
Written by Rachelle Enns
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7. Tell me about your experiences giving presentations in front of large groups.
How to Answer
Public speaking can be intimidating! Did you know that the fear of public speaking is the #1 phobia? It comes ahead of the fear of death and the fear of spiders! It is okay to find public speaking a bit intimidating but do assure the interviewer that you are capable of communicating well in front of large groups. Have you taken any courses or training in public speaking? Perhaps you have so much experience that it comes second nature. Assure the interviewer that you are capable of giving presentations. If you have given presentations, you can also mention the topic, what the setting was, and to how many people you presented.
Written by Rachelle Enns on May 3rd, 2019
1st Answer Example
"Presenting to large groups is a big part of successfully rolling out new artist campaigns. I have experience preparing the deck to be presented to ensure it is simple and thorough. I utilize different communication techniques to make a presentation fun, interesting, and engaging."
Written by Rachelle Enns on May 3rd, 2019
2nd Answer Example
"I do not have a lot of experience in presenting to large groups. Perhaps, 4-6 people at most from my time in post-secondary. I am a confident public speaker and am sure that I could present in front of many people."
Written by Rachelle Enns
8. Tell me about yourself.
How to Answer
When an interviewer asks an open-ended question like this, it can be challenging to know where to begin...and end! This question haunts many individuals who may have accidentally gone a little too in-depth into their personal lives. It happens. Keep your reply light, and work relevant. Share how you became interested in this career path and what you enjoy about it. This question offers an excellent opportunity to describe yourself by discussing the strengths and qualities that you bring.
Written by Rachelle Enns on May 3rd, 2019
1st Answer Example
"I would say that I am both analytical and creative, I'm extroverted at times, but like to hunker down and work on my own to knock out projects. When not at work, I love attending musicals, museums, and traveling. Not only is it something I love, but also I think it helps me expand my horizons on how I approach my creative work."
Written by Rachelle Enns on May 3rd, 2019
2nd Answer Example
"I am a competitive individual who is driven and likes to win. In addition to my successful post-secondary career, I also spend time playing competitive sports. I give back by volunteering at the local animal shelter and working for a variety of annual fundraisers in our community."
Written by Rachelle Enns
9. Do you have a big career goal that, right now, seems unattainable?
How to Answer
The interviewer would like to know more about your most significant goals when it comes to your career. Have you ever heard author Jim Collins' thoughts on the importance of building a Big, Hairy, Audacious Goal (BHAD)? The concept is embraced by many organizations where they believe that every person and company should have an ambitious long-term goal that seems near impossible to reach. You can read more about it in Jim's book, 'Built to Last.'
Keep your answer career-related and as relative to this particular company as you can. You want to avoid saying that your BHAG is never to work again, or to work for their competition!
Written by Rachelle Enns on May 3rd, 2019
1st Answer Example
"I have a huge career goal that involves me completing my MBA while working full time. I know it will take a great deal of dedication and discipline and it has been done before. I feel that this level of education will greatly assist me in this career as I will have a fuller understanding of entertainment law and international business."
Written by Rachelle Enns on May 3rd, 2019
2nd Answer Example
"I believe in the importance of setting meaningful career goals. When I dream of my ideal career pursuit, I am working towards becoming the executive assistant to the VP of this organization. I know it's a long way from an intern role, but I am willing to do what it takes to reach my goals!"
Written by Rachelle Enns
10. Tell me about a time when you used good judgment and logic to solve a problem.
How to Answer
The interviewer wants to hear about a particular situation where you used good judgment to solve a work problem. Be sure to showcase your logic and reasoning abilities. Share a brief overview of the problem, discuss the pro/cons of each decision you could have made, and tell the interviewer why the solution you chose was the best.
Written by Rachelle Enns on May 3rd, 2019
1st Answer Example
"Logic is a huge part of the creativity in music and entertainment marketing, believe it or not. When I take on a new project, I always use logic to discover what the biggest pain point is. Using the logic and the thought process of our customers, I create a marketing strategy from there."
Written by Rachelle Enns on May 3rd, 2019
2nd Answer Example
"I use good logic every day! As an intern for my company's executive, I face a multitude of scheduling problems. Just yesterday I used logic by figuring out how to arrange their schedule through the path of least resistance. I called the most flexible appointments to reschedule, and worked my way down the list from there."
Written by Rachelle Enns
11. What was the most significant change you have had to deal with in your career?
How to Answer
The record label business undergoes many changes as the industry shifts. The interviewer would like to know the types of challenges you have had to face in your career. You need to show UMG that you can remain productive in the face of change and that you are resilient. Assure the interviewer that you can adapt to significant changes in a professional manner.
Written by Rachelle Enns on May 3rd, 2019
1st Answer Example
"The biggest change that I have faced in my career so far would be when my previous company went through a major merger. We had to adapt to new processes and management which was quite challenging. In the end, it worked out well for the company, in a financial perspective, so the changes were well worth the challenges we faced initially."
Written by Rachelle Enns on May 3rd, 2019
2nd Answer Example
"The biggest change I have dealt with in my career is when my company closed their PA location, and I was asked to relocate to VA. It was a risk on my part, but I chose to follow the company to their new location. It paid off as I continued another five years of success there."
Written by Rachelle Enns
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12. How do you like to be recognized for your accomplishments?
How to Answer
The interviewer would like to know what motivates you to be an over-achiever in the workplace. We all want recognition in some way for our accomplishments in the workplace. Perhaps you enjoy surprise gifts, financial perks, public attention, kind words, added responsibilities, or title promotions. Share with the interviewer how you would like recognition for your hard work.
Written by Rachelle Enns on May 3rd, 2019
1st Answer Example
"I feel best when I know how my hard work has positively impacted another person. In my current role, our marketing director will often share our customer satisfaction surveys in our office meetings. If my name is mentioned, I cannot help but grin from ear to ear."
Written by Rachelle Enns on May 3rd, 2019
2nd Answer Example
"I am a highly competitive person who is compensation driven. I like to recognition for my accomplishments through monetary bonus' or contests where the stakes are high."
Written by Rachelle Enns
13. How would you market an artist when you do not enjoy their work?
How to Answer
Without explicitly discussing any artists that you do not care for, try talking more about the approach you would take if Universal Music Group asked you to help market them. Setting your musical tastes or personal preferences aside, would you work hard to ensure this artist got the most out of their record deal?
Written by Rachelle Enns on May 3rd, 2019
1st Answer Example
"I understand that not everyone at UMG will like absolutely every talent that is signed. That's just part of the job, and it's good to have preferences when it comes to taste in music. That's part of what makes us unique. If I were asked to market an artist whom I did not particularly enjoy, I would work just as hard to market and promote them as if they were my all-time favorite. Through the process, I would likely develop a new appreciation for the work!"
Written by Rachelle Enns on May 3rd, 2019
2nd Answer Example
"My personal preferences would never have an impact on how hard I would work for an artist signed with Universal Music Group. Whether I enjoy their work or not, it's my job to help them succeed, create profit opportunities for the label, and operate at 100% capacity every day."
Written by Rachelle Enns on May 3rd, 2019
14. From your knowledge, what is the primary purpose of a record label?
How to Answer
Record labels such as Universal Music Group have a few purposes which include:
- Marketing of recorded music
- Marketing of music videos
- New artist recruitment & development
- Music publishing
- Copyright enforcement
- Distribution
Discuss what you believe to be the primary purpose of a record label.
Written by Rachelle Enns on May 3rd, 2019
1st Answer Example
"I believe the purpose of a record label is to coordinate the production and manufacturing of a musical artist or band's work. A label will then lead efforts in marketing, promotion, and distribution. Copyright enforcement on behalf of the artists, their songs, and their videos is also a large part of a record label's job. Lastly, record labels and their scouts actively work on talent scouting and the development of new artists."
Written by Rachelle Enns on May 3rd, 2019
2nd Answer Example
"The primary purpose of a label is to sign talented artists and then represent their work. These efforts could include marketing, campaigns, promotions, and even distribution. A record label also works hard to protect copywritten material on behalf of the artists."
Written by Rachelle Enns on May 3rd, 2019
15. With which sector of the music and entertainment industry are you least experienced?
How to Answer
Similar to, 'What is your greatest weakness?', this question asks you to disclose the area where you are the least knowledgeable. It's essential that you highlight the area where you are least experienced while still showing the interviewer that you are confident in your ability to learn.
Written by Rachelle Enns on May 3rd, 2019
1st Answer Example
"When it comes to the music and entertainment industry, unions, and guilds are the areas where I am least experienced. I am aware that many artists are part of a union; however, I am not entirely sure how those union agreements impact the work done here at Universal Music Group. I am eager to learn the inner workings of topics such as this."
Written by Rachelle Enns on May 3rd, 2019
2nd Answer Example
"I am least experienced when it comes to entertainment law both locally and internationally. I have performed some research and read many articles; however, I feel it will take more dedication from me to grasp the complexities of entertainment law."
Written by Rachelle Enns on May 3rd, 2019
16. How does your post-secondary education apply to the music and entertainment industry?
How to Answer
The interviewer would like to know more about your post-secondary education, and how it will benefit Universal Music Group, should you be hired. Expand on what you already have laid out on your resume and be prepared to discuss how particular coursework will translate well into this role.
If you bring post-graduate work experience, give examples of how your education has helped you succeed in your career up to this point.
If you are a recent graduate, you could choose to discuss one or two classes that equipped you with skills you can apply to this job.
Written by Rachelle Enns on May 3rd, 2019
1st Answer Example
"I have a Masters' in Law and Entertainment which gave me top-notch industry knowledge from the start of my career. The courses I took helped me to develop skills in short and long-term strategic planning in this competitive industry. I also learned a great deal about project management, performing arts, and cultural entrepreneurship."
Written by Rachelle Enns on May 3rd, 2019
2nd Answer Example
"I recently completed a series of courses geared for entertainment management and artist relations. These courses will round out my Business Law degree, offering me a balanced perspective on entertainment and the law. I look forward to applying what I have learned in this role with Universal Music Group."
Written by Rachelle Enns on May 3rd, 2019
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17. What are some of the biggest challenges you would expect a record label or entertainment company to come across?
How to Answer
There is a lot of discussion surrounding record labels and the need for them in our ever-changing digital world. Some of the challenges that Universal Music Group may be facing today include:
- Streaming services gaining market leverage
- Artists becoming more educated and demanding more from their label
- Difficulty adapting to changing digital environments
- Loss of control when it comes to recording and distribution options
- Significant loss of revenue over the years
Discuss in a positive light, the issues that UMG may be facing, and how you believe they have been overcoming these challenges.
Written by Rachelle Enns on May 3rd, 2019
1st Answer Example
"I believe that the digital world is changing the record label game at a fast pace. I think that the biggest challenge is keeping up to date with these changes, and pivoting quickly enough to remain relevant. From what I have seen, UMG has fought hard and won when it comes to maintaining relevancy in this industry. You have done so by holding records for Grammy nominations, nearly half of all nominations this year, in fact. "
Written by Rachelle Enns on May 3rd, 2019
2nd Answer Example
"From what I have observed while preparing for this interview, one of the biggest challenges a record label faces today are the streaming services out there who are gaining market leverage and creating a loss of revenue for labels and artists. I believe that UMG has overcome this through brand loyalty as well as the fact that you have signed artists with a highly loyal fan base."
Written by Rachelle Enns on May 3rd, 2019
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18. Talk about a recent entertainment campaign that caught your eye.
How to Answer
Universal Music Group puts big dollars into marketing and promoting their artists. The interviewer wants to see that you understand the difference between a mediocre campaign and an effective one. Think about the latest entertainment advertisement that you saw, heard, or witnessed. Why did it catch your eye, and what made it so memorable? Be sure to show the interviewer your enthusiasm for marketing and promotions.
Written by Rachelle Enns on May 3rd, 2019
1st Answer Example
"I believe that the best marketing campaigns are ones where the artists meet their fans where they are. One example of this that I find unforgettable is DJ Khaled's use of Snapchat. Here, he talks about his path to happiness which has made him a voice in internet culture. Aside from his music, Khaled is now known for his catchphrases like 'I appreciate you' and 'You the best.' His loyal following has remained and he continues to broaden his reach."
Written by Rachelle Enns on May 3rd, 2019
2nd Answer Example
"One campaign that has stuck with me is one from Lee Scott, a hip-hop artist from the UK. When he dropped his album, he first released an exclusive premium version to 100 fans. Later, he created an exclusive bundle pack and charged even more for the next 100 fans. Lastly, upon general release, he charged premium rates by including merchandise into the packs. This slow-release strategy picked up a lot of PR and created a great amount of anticipation among his fan base."
Written by Rachelle Enns on May 3rd, 2019
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19. What do you think about the future of record labels?
How to Answer
Since you are interviewing at Universal Music Group, it would be in your best interest to be prepared with some positive statements on record labels and their future outlook. Record companies have been around since the dawn, but there has been a lot of chatter regarding their footing in the entertainment industry. Speak to the interviewer about where you believe record labels will be, in the future.
Written by Rachelle Enns on May 3rd, 2019
1st Answer Example
"I believe that record labels are a must for any serious artist and, because of that, companies like UMG aren't going anywhere. What we will be doing is pivoting our focus more digitally than we ever have before. The competition will continue to be fierce when it comes to online and social marketing efforts for artists; however, I am ready and prepared to bring the ingenuity and grit that it takes to remain a stand-out in the entertainment industry."
Written by Rachelle Enns on May 3rd, 2019
2nd Answer Example
"I see record labels relying less on dollars for records sold and more on royalties from streaming services, merchandise, and endorsements. I also foresee changes when it comes to ownership of intellectual property. Artists have more tools available to them to control outcomes now - many more than they had in the 1990s for instance. In the future, I see a healthier collaboration between record labels and their artists."
Written by Rachelle Enns on May 3rd, 2019
20. If Universal Music Group hired you today, what would you accomplish first?
How to Answer
When you start a new position, it is essential to set a goal on how you will make a positive impact quickly after being hired. Tell the interviewer what your impact goal is, should you be the successful candidate.
Written by Rachelle Enns on May 3rd, 2019
1st Answer Example
"When we were speaking earlier, about sales targets in this position, you mentioned that most new sales professionals hit their KPI's after 120 days. If hired today, my goal would be to exceed my KPI's after the first 90 days. I plan to make a positive impact very quickly."
Written by Rachelle Enns on May 3rd, 2019
2nd Answer Example
"If hired today, I would start with analyzing all quantifiable data from the last month, quarter, and year to identify any bottlenecks or shortfalls and set a plan to correct them."
Written by Rachelle Enns on May 3rd, 2019
21. What is your favorite source for entertainment news and industry updates?
How to Answer
The interviewer wants to see that you have a thumb on the beat of what's happening in the music industry. Universal Music Group needs to hire people who are curious and want to know what's going on minute-to-minute, always knowing which trends and topics to follow. Discuss how you remain up to date in the industry by mentioning a few different tools and resources.
Written by Rachelle Enns on May 3rd, 2019
1st Answer Example
"First and foremost, I follow UMG on Twitter for important live updates on what's happening in music entertainment news. I also follow a lot of top artists on Instagram, and I read Billboard magazine regularly. I fully understand the importance of being up to date on entertainment news and industry happenings."
Written by Rachelle Enns on May 3rd, 2019
2nd Answer Example
"My top sources for entertainment news are all of the music awards! I watch the Billboard Music Awards, American Music Awards, the Grammy's, the MTV Music Awards and more. Also, I follow many top artists and labels on social media which provides me with up to the minute entertainment news."
Written by Rachelle Enns on May 3rd, 2019
22. Universal Music Group has an illustrious client list which includes the best of Hollywood. How will you remain professional in the presence of the world's hottest celebrities?
How to Answer
Whether you are starting in the mailroom, and working your way into an agent role with UMG, or you bring years of experience in the entertainment industry, the interviewer needs assurance that you will always act appropriately and professionally in the face of fame. At UMG you may be privy to information and access to Hollywood celebrities. Discuss how you will remain professional no matter who you are working alongside.
Written by Rachelle Enns on May 3rd, 2019
1st Answer Example
"Celebrities are talented people; however, they are still just people at the end of the day. Rest assured, I would treat these people with respect, give them the privacy they need, and answer to their needs."
Written by Rachelle Enns on May 3rd, 2019
2nd Answer Example
"From my understanding, UMG represents talent such as Lorde, Ariana Grande, and Soulja Boy. I grew up in LA, so celebrity sightings are nothing new for me. It's important that, even in the presence of the worlds' hottest celebrities, I maintain my cool while respecting their privacy and personal space."
Written by Rachelle Enns on May 3rd, 2019
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23. Where do you find new music?
How to Answer
It is essential to the interviewer that you bring a keen and genuine interest in the music and entertainment industry. Universal Music Group works hard for their artists to gain exposure to new fans, through multiple platforms. Talk to the interviewer about where you go most frequently to find new music. Try to add some variety into your answer by discussing resources such as articles, blogs, charts, or even music magazines.
Written by Rachelle Enns on May 3rd, 2019
1st Answer Example
"I like to hear about new artists through a variety of resources. First, I subscribe to the Universal Music blog where I get articles and information on newly signed talent and up and coming artists. I have been a long-term reader of Billboard magazine as well."
Written by Rachelle Enns on May 3rd, 2019
2nd Answer Example
"I like to learn about new music through podcasts such as 'The Ongoing History of New Music' where they feature '5 songs you must hear this week.' Sources like this one give me exposure to indie artists I may not typically hear of. I also read a couple of online mags such as Billboard and Vibe."
Written by Rachelle Enns on May 3rd, 2019
24. What could Universal Music Group do to increase record sales for our lesser-known artists?
How to Answer
Universal Music Group knows very well how to promote their lesser-known artists; however, they want to see if you can think creatively. The way you respond will also show the interviewer what you know about record labels and how things operate in the music and entertainment business. Discuss how you would use the marketing trends of today to boost new artists' exposure.
Written by Rachelle Enns on May 3rd, 2019
1st Answer Example
"The internet has opened endless possibilities when it comes to new artist promotion. If I were to put a plan into place for increasing record sales for lesser-known artists, I would begin with social media marketing efforts on YouTube and Instagram; primarily with Instastories. I would also seek out a collaboration between the new artist and a better-known artist from the UMG or sister label."
Written by Rachelle Enns on May 3rd, 2019
2nd Answer Example
"The opportunities that we have today when it comes to reaching potential new fans is remarkable. I would begin by reaching out to music blogs, podcasts, and online magazines who need to put out fresh content. I would pitch a feature on the up and coming artist and then roll with the momentum from there, approaching more digital media sources."
Written by Rachelle Enns on May 3rd, 2019
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25. Who is your favorite band or musician, represented by Universal Music Group? Why are they your favorite?
How to Answer
Having an answer to this means that you have to have conducted a fair amount of research on Universal Music Group before going into your interview. Think of the music that you listen to the most, and be sure UMG represents them. You can chat a bit about why you like this band or musician, and what you hope to see more of, from them, soon. Be sure to exude positivity and enthusiasm in your response!
Written by Rachelle Enns on May 3rd, 2019
1st Answer Example
"My favorite artist represented by UMG is Drake. I like him because he can reinvent his sound and style often enough that keeps him relevant without losing his original fan base from when he was just a kid from Canada. I mean, he has his own memes! What isn't to love."
Written by Rachelle Enns on May 3rd, 2019
2nd Answer Example
"Universal Music Group has signed Taylor Swift, and I cannot get enough of her music lately! Her sound transcends musical genres such as pop, rock, and country. I also appreciate how transparent and interactive she is with her following on social media. It's fun to engage with her, and her fans cannot get enough."
Written by Rachelle Enns on May 3rd, 2019
26. Who are considered the 'Big 3' record labels, and how does Universal Music Group compete?
How to Answer
The 'Big 3' record labels include:
- Sony BMG
- Warner Music Group
- and, of course, Universal Music Group
These three record labels own nearly 80% of the music market. Since you are interviewing for Universal Music Group be prepared to discuss the other competition. How do they compete with each other to have the best talent in the music and entertainment industry?
Written by Rachelle Enns on May 3rd, 2019
1st Answer Example
"Sony BGM, Warner Music and Universal Music make up the 'Big 3' in the music industry. I believe that the best way UMG competes with these other two competitors is to work hard to sign the worlds' most celebrated artists to your core label. This approach includes being competitive when it comes to what you offer the artist. Also, working hard to scout hot new talent is a significant factor in your ability to remain ahead of your competitors."
Written by Rachelle Enns on May 3rd, 2019
2nd Answer Example
"The big three record labels are Sony BGM, Warner Music Group, and Universal Music Group. Together, these three hold 80% of the music market. The best way to remain competitive is to continue gaining access to the world's core talent and signing them to your primary label. The second part of this strategy is to be the first to find and sign hot new talent."
Written by Rachelle Enns on May 3rd, 2019
27. The world of entertainment never sleeps. Are you willing to work long hours, evenings, weekends, and holidays?
How to Answer
The interviewer wants assurance that you understand the work at Universal Music Group isn't just schmoozing, attending celebrity events and being a part of posh promotions. Working for a record label is hard work and requires grinding into the nights, weekends, and on holidays. Assure the interviewer that you are ready for this commitment.
Written by Rachelle Enns on May 3rd, 2019
1st Answer Example
"I currently work 60+ hour work weeks with a 24/7 cell phone and am on my email most of the day. I am prepared to work long and hard hours, doing what it takes to succeed in the entertainment industry."
Written by Rachelle Enns on May 3rd, 2019
2nd Answer Example
"As a recent graduate, I am well equipped and highly prepared for the fact that I need to work demanding weeks and long hours, to rise above the rest in this competitive industry."
Written by Rachelle Enns on May 3rd, 2019
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28. Name three artists you believe will have a breakthrough this year.
How to Answer
The interviewer wants to see that you follow the music industry and that you have a genuine interest in what they do at Universal Music Group. If possible, come prepared to discuss artists represented by UMG. This type of example will show the interviewer that you have done your homework on their company and who they represent.
Written by Rachelle Enns on May 7th, 2019
1st Answer Example
"Three artists under Universal Music Group whom I believe will have a breakthrough this year include {list some hot new artists}. The marketing efforts put into their latest releases and the fact that they have had successful collaborations with other artists on your label are strong indicators of future success."
Written by Rachelle Enns on May 7th, 2019
2nd Answer Example
"The artists that have caught my eye this year include {list some hot new artists}. I think it's great that UMG has put a lot of emphasis on finding new and diverse talent throughout multiple musical genres. I look forward to seeing these artists flourish in their careers."
Written by Rachelle Enns on May 3rd, 2019
29. What do you know about Universal Music subsidiaries and labels?
How to Answer
Major record labels such as Universal Music will have sub-labels and other subsidiary companies to serve various genres of music and entertainment. Show the interviewer that you have done your homework on their company before your interview by listing a few of these things that you should know. Keep in mind that you don't need to start listing off every single subsidiary of Universal Music. You just have to show the interviewer that you are engaged and genuinely interested in their organization.
Written by Rachelle Enns on May 3rd, 2019
1st Answer Example
"I know that your most well-known sister companies and labels include Interscope Records and Capitol Music Group. I have researched Universal Music Group extensively and was very interested in finding that you also own Def Jam Recordings. I am eager to learn even more about your diverse company."
Written by Rachelle Enns on May 3rd, 2019
2nd Answer Example
"I know that Universal Music Group has been around for decades, representing artists such as Kendrick Lamar and Drake. Your labels encompass multiple musical genres including hip hop, country, pop, and even jazz. The labels I am most familiar with include The Verve Label Group and Island Records."
Written by Rachelle Enns on May 3rd, 2019
Anonymous Interview Answers with Professional Feedback
Anonymous Answer
Marcie's Feedback
30. What are your 3 favorite forms of entertainment?
How to Answer
The interviewer would like to know the types of media and entertainment that you enjoy consuming regularly. Talk to the interviewer about your favorite forms of entertainment and be sure to include why they are your favorite.
Written by Rachelle Enns on May 3rd, 2019
1st Answer Example
"My favorite forms of entertainment have always been reality tv, YouTube, and celebrity-based news. I find that these forms of entertainment spark my creativity and keep me informed on trends in the media."
Written by Rachelle Enns on May 3rd, 2019
2nd Answer Example
"I am more traditional and would say that my favorite forms still include print media like magazines, music-based documentaries, and podcasts that focus on music and culture."
Written by Rachelle Enns on May 3rd, 2019
Anonymous Interview Answers with Professional Feedback
Anonymous Answer
Marcie's Feedback