Careers
Companies
Topics
Get Started
Interview Coach 1:1
Gain the confidence you need by asking our professionals any interview scenario, question, or answer you are unsure about.
Let Us Review Your Answers
Our interviewing professionals will gladly review and revise any answer you send us. Allowing you to craft perfect responses for your next job interview.
Interview Questions by Topic
Interview Questions by Career
Interview Questions by Company

Simon and Schuster Interview
Questions

30 Questions and Answers by
| Rachelle is a job search expert, career coach, and headhunter
who helps everyone from students to fortune executives find success in their career.

Question 1 of 30

A large part of creating digital content is in the creative process, but what strategic elements need to be considered for content creation to be highly effective?

1000s of Interview Questions

Win your next job by practicing from our question bank. We have thousands of questions and answers created by interview experts.

Simon and Schuster Interview Questions

  1. 1.

    A large part of creating digital content is in the creative process, but what strategic elements need to be considered for content creation to be highly effective?

      Simon & Schuster has a heavy hand in digital content and online publishing. Demonstrate your familiarity with content effective marketing by speaking of data and analytics first. Then, talk about other essential non-creative parts of content strategy that should be incorporated.

      While the creative and strategic elements of content creation will cross over into one another, avoid talking about the creative process when answering this question much, if at all.

      Rachelle's Answer #1

      "A content marketing strategy always starts with data about the audience to ensure the content is appropriately created and distributed. The data will tell you what kind of content your audience will enjoy, where and how you can expect them to consume it. Timing is also important, and research can be used to figure out the best times of the month, week, and down to the time of day when posts will get the best visibility. After forming and deploying a content plan, it's important to be consistent with analyzing the performance of all posts, which means looking at various engagement metrics like impressions, clicks, shares, likes, and comments - not just the number of comments but what's being said by the audience. All of the before mentioned, lets you measure the success of your plan and make continuous improvements."

      Rachelle's Answer #2

      "Data from different sources, for example, keyword research, surveys, or machine learning, needs to be analyzed to plan the best possible content and its reach, both organically and during paid promotions. Planning what topics to cover, keeping an editorial calendar, and knowing how to recycle posts effectively are important parts of creating a feeling of consistency and the proper messaging for a brand's audience. Lastly, it's a good idea to balance the human element with automation tools that will allow your content to be distributed in a timely and organized way that best fits the preferences of your audience."

  2. 2.

    Market research is essential to Simon & Schuster to help us understand where to take our business in the years to come. Rate your research skills from 1-10. Do you enjoy conducting research?

      In the media and publishing industry, research and reliable sources are everything. Assure the interviewer that you are capable of conducting robust and dependable research. Draw on your positive references when answering this question.

      Rachelle's Answer #1

      "One of the reasons why I would love to work for Simon & Schuster is because of your solid reputation for reputable sources and research. In my previous positions, I have always earned recognition for my great research skills. When you call my references, they will attest to this as well. There is always room for improvement, so for that reason, I would rate myself as an 8.5 out of 10 for research capabilities."

      Rachelle's Answer #2

      "When it comes to research capabilities, I am most definitely a 10/10. An eleven even, if that is allowed! I love researching a large range of products and am very data and analytically minded."

  3. 3.

    Do you believe paid social campaigns are useful for promoting book releases, and if so, why?

      The interviewer asks this question because as social media platforms mature, they are becoming a more significant part of promoting book releases, and other publications that may not even had a digital focus. Most publishers have recognized how social media can further enhance their targeting and reach when it comes to book promotions. As part of a progressive publishing house, it's essential to know why paid social promotions are helpful.

      If you take the position that paid ad campaigns are not useful, your answer will be considered to be wrong. While paid campaigns don't always deliver perfect results, sponsored content gains priority over that which is not.

      Rachelle's Answer #1

      "I believe that paid social platforms are more important than ever, and while having a good audience and engagement helps increase your content's visibility organically, it's almost impossible to achieve the same results through organic reach only. A paid campaign is useful in restoring that visibility. It can also be beneficial to run paid campaigns because the social media platforms provide tools to analyze their progress, make adjustments to them as you go, and monitor your ROI."

      Rachelle's Answer #2

      "In recent years, it has become clear that social media platforms prefer paid campaigns versus organic reach. Algorithms set by the platforms often do not allow a company's content to be seen on their audience's feeds without paying for it to appear to certain members. Now, this is where a publisher can benefit from paid advertising the most. With a paid campaign, they essentially tap into the platform's data on their users by specifying the demographic their content will be visible to. This enables them to engage only with people that are likely to be interested in their publications or latest book releases."

  4. 4.

    Who is your favorite author, and why?

      There is no right or wrong way to answer this question! Unless you do not know any author names off hand, which could turn out disastrous since you're interviewing for a book publisher! Think of your favorite author and be prepared to discuss on a meaningful level, why you appreciate their work. Giving a surface-level answer would be the wrong thing to do here.

      Rachelle's Answer #1

      "My all-time favorite author is Stephen King because of his incredible success. He's become the figurehead for suspense, horror, and supernatural fiction. On top of selling over 350 million copies of his books, many of these have become films, comic books, and television series. It's incredible what he has accomplished."

      Rachelle's Answer #2

      "From the time I was a kid, and still today, my favorite author is Judy Blume. She wrote young adult fiction that rubbed a lot of parents the wrong way, back in the 1980s and 1990s. She created this whole genre that came with important conversations that were once taboo. Decades later, she remains incredibly relevant in her space with many authors trying to emulate her style."

  5. 5.

    What are your 3 favorite forms of entertainment?

      The interviewer would like to know the types of media and entertainment that you enjoy consuming regularly. Talk to the interviewer about your favorite forms of entertainment and be sure to include why they are your top choice.

      Rachelle's Answer #1

      "My favorite forms of entertainment have always been podcasts, sci-fi fiction book series, and nature magazines. I have always wanted to work in the publishing industry, being the first to read new books from up-and-coming authors, and having a hand in the type of published literature that people are gifted."

      Rachelle's Answer #2

      "There are so many great forms of entertainment media available to us. I am more traditional and would say that my favorite forms still include print media, documentaries, and podcasts that focus on economics and business."

  6. 6.

    How can Simon & Schuster motivate you on the job?

      Every employer should know how each staff member is best motivated. Talk to the interviewer about the variety of ways in which you are best motivated on the job. Here are some ways that an employer may try to motivate you. Which ones resonate most with you?

      - Incentive programs where points are earned
      - Showing complete trust in your work and performance
      - Setting smaller, more achievable goals
      - Helping you to find your higher career purpose
      - Being a positive example to you
      - Maintaining an open and transparent workplace
      - Personalized incentives vs. Team driven incentives
      - Getting to know you on a personal level
      - Positive feedback based rewards system
      - Offering a stable work/life balance by encouraging time off
      - Letting you know your voice matters
      - Allowing you to take the lead on projects that excite you
      - Handing out big-picture projects, so you feel that you are contributing to the company's future
      - Public recognition

      Rachelle's Answer #1

      "I am best motivated through words of praise and recognition for a job well done. I do like to know that my efforts are noticed. In my current position, we have a team leaderboard, and I do like that concept because it creates a healthy bit of personal competition for me as well."

      Rachelle's Answer #2

      "I am motivated by skills advancement opportunities. My previous employer put me through a technical writing course as well as two advanced Excel workshops. That was motivating to me."

  7. 7.

    The publishing industry has many tight deadlines. How do you manage your time, ensuring that your deadlines are met?

      The interviewer would like to know what you do to ensure that your deadlines are met and that you are consistently on time with projects and other expectations. Discuss how you stay organized, getting into the small details of how you plan your day or the tools you use to track your work and progress. You can mention a time when you were close to missing a deadline, including the actions that you took to ensure you delivered on time.

      Rachelle's Answer #1

      "With five years' experience in the publishing industry, I fully understand that my day can change on a dime. I remain on top of my deadlines by being prepared for a plan B at all times. Also, I track my progress and tasks through an app called Trello. This type of application works well for communicating with my team, ensuring we all work hard to meet expectations."

      Rachelle's Answer #2

      "I learned during my time in university that deadlines are met most easily when there is organization and when tasks are properly mapped out from the start. I learned the hard way, having to cram in a few assignments because I was not well prepared. Now, when I begin a project, I create a timeline with an estimate on how long each task will take. From there, I divide my time."

  8. 8.

    Would you consider yourself a creative person?

      Talk to the interviewer about any interest that you have in creative activities and how you have implemented your creative desires in the workplace. Even if you do not consider yourself to be a 'creative person,' there is a significant change that you have made creative minded decisions in your career.

      Rachelle's Answer #1

      "That's an interesting question for me because I have never considered myself creative in the traditional sense of being artistic. I am, however, a very creative individual when it comes to new ways to motivate my team."

      Rachelle's Answer #2

      "I am creative in the sense that I am great at seeing all sides of a negotiation, I can use creativity to close a deal, and I am a solid writer. With that said, give me a paintbrush, and I will have no idea what to do. I suppose creativity comes in all forms!"

  9. 9.

    What do you know about Simon & Schuster?

      The interviewer would like to know how much time you have put into researching their organization before coming into your interview today. It's essential that you take the time to dig deep into the company's history as well as their successes. Just reading their Wikipedia page may not be enough. You should also Google search their company and look for awards or other exciting accolades to mention.

      Rachelle's Answer #1

      "I know that Simon & Schuster established nearly 100 years ago and you have been a part of many exciting mergers and acquisitions since then. There are exciting growth opportunities available here, and you put a lot of energy into creating a corporate culture that gives back. For instance, I recently read that Simon & Schuster actively supports local and national organizations to foster a universal passion for reading. Whether it's through supporting literacy-based organizations, providing volunteers, donating books, or creating unique collaborations that benefit readers, you find ways to partner hand-in-hand with communities."

      Rachelle's Answer #2

      "I greatly appreciate Simon & Schuster's literacy-focused partnerships. Your organization genuinely cares about boosting literacy rates across the world. I was especially interested in finding that Simon & Schuster recently teamed up with 'We Rise' and 'Love What Matters' to bring books to foster children. I would be proud to work for such a socially conscious organization."

  10. 10.

    In your opinion, what is the most influential form of media today?

      Have a meaningful conversation with the interviewer on media influence. With so many forms of media out there, which do you feel is the most influential at the moment? Be sure to back your answer.

      Rachelle's Answer #1

      "I wish that I could say that books are still the most influential form of media today; however, I feel that the most influential form of media today is social media and online content. As a whole, the human race wants fast, easy to consume, entertainment news. Our rate of consumption is unprecedented, and the fastest way to access it is through online content sharing."

      Rachelle's Answer #2

      "There are many important forms of media today - so many, in fact, that people seem to be getting overwhelmed. I would still say that traditional media, in the form of television and the daily news, is at the top when it comes to the number of people influenced and the quality of the content distributed."

  11. 11.

    What can Simon & Schuster do best, for an up and coming author?

      Simon & Schuster would like to get an idea of the ways you feel they could support authors. Discuss with them what you believe to be their responsibilities in this collaboration but also discuss how you will hold up your portion of the duties. How can Simon & Schuster best ensure an author's success, and what are you willing to do to make sure you support their efforts?

      Rachelle's Answer #1

      "For an up and coming author, I believe that Simon & Schuster could help by not only helping to sell a book or manuscript but also to teach the author about the industry and how to navigate its ins and outs. Negotiating lucrative contracts is another important aspect for Simon & Schuster to handle. As an experienced publishing professional, I know first hand how challenging it is for an author to fight for their work and its worth."

      Rachelle's Answer #2

      "As an up and coming author myself, I believe what Simon & Schuster could best do for a new author is to teach them how to navigate the publishing industry. In turn, I believe that new authors could better deliver their work, spending less energy on negotiating and editing, and more energy focused on their creative craft."

  12. 12.

    How do you transition between the creative and analytical sides of publishing?

      Wearing multiple hats is the name of the game when it comes to publishing. One moment you could be discussing the analytics of a past publication where the next you could be giving your opinion on the design of a book cover or layout of a new online article. It's essential that you show the interviewer your ability to be flexible on the job by pivoting tasks regularly. If possible, give an example of a time when you were able to flip between creative and analytical.

      Rachelle's Answer #1

      "I believe that I transition quite well between the creative and analytical. Generally speaking, I am more of a creative minded individual; however, my experience in business has allowed me to see the data and analytics behind a successful publication. So, in addition to my creative approach, I also ask myself or my team how our decisions will impact the company's bottom line. If hired, I will deliver a nice balance between analytical thinking and creative mindedness."

      Rachelle's Answer #2

      "My educational background is in business with a focus on accounting and financial management. This coursework means that I am naturally inclined to look at data such as numbers, results, spend, account activity, and ROI. With that said, I spend my spare time in creative writing, dabbling in design, and other activities that relax and entertain me. I believe that I will pivot well between the creative and analytical sides of publishing because of this variety in knowledge and interests."

  13. 13.

    Tell me about your experience collaborating with marketing, sales, editorial, and design teams.

      The hiring authority is looking for details on your experience when it comes to cross-departmental collaboration. In publishing, it takes many passes through many hands to complete a project so, it's essential to Simon & Schuster that you can work well with other people through a variety of departments. Give an example of how you collaborate with a diverse team in your current role.

      Rachelle's Answer #1

      "In my current role we have a staff of 450 people within ten departments. Any given week, I will collaborate with marketing, sales, human resources, and IT. These are the departments with which I collaborate most often. I believe that everyone has a great deal of value to offer so, for that reason, I embrace every opportunity to collaborate cross-departmentally."

      Rachelle's Answer #2

      "I look forward to getting to know your marketing, editorial, and design teams here at Simon & Schuster. Currently, in my internship, I have spent two weeks in each department, getting to know the ins and outs of publishing, design, marketing, sales, and even public relations. The experience has been invaluable."

  14. 14.

    What are your career goals in the next 3-5 years with Simon & Schuster?

      Assure the interviewer that you are interested in forging a long-term career with them by discussing the career path you foresee if hired. What are your career goals, and how do you hope to achieve them, with Simon & Schuster?

      Rachelle's Answer #1

      "In the next few years I would like to move into a more serious leadership function, such as the Editorial Director opening currently posted for your New York office. In my current company, there is little room for growth, which is why I feel that working for Simon & Schuster would fit into my long-term career goals. I want to work for you and grow into a leadership role with your organization."

      Rachelle's Answer #2

      "5 years from now, I would like to be supervising or managing a team of my own. Your Associate Product Manager position caught my eye. I feel like I am progressing at a rate that will make this a possibility, and am committing to learn more about metadata optimization, acquisition strategy, and retail strategy to help make that happen in my career."

  15. 15.

    Is compensation the most critical factor for you when taking a new job?

      The interviewer would like to know how much emphasis you put on pay when considering a new position. In addition to compensation, there are many other factors in a fulfilling career. These other factors may include:

      - work/life balance
      - amount of travel involved in the role
      - overall medical and health benefits
      - additional perks such as car allowance, cell allowance, spending account
      - amount of vacation time
      - the type of clients or authors you would be working with
      - career growth opportunity
      - the size of your new team
      - the company's reputation
      - overall workplace culture

      Talk to the interviewer about other factors that are important to you when considering a new job. If you are not sure on details for this role, you can ask!

      Rachelle's Answer #1

      "For me, as a manager, the most important factor in accepting a new role is the health of the company, and it's employees. I am looking to take on a positive-minded team. I like to work with enthusiastic people that I can motivate. With that said, I am also looking for a competitive financial offer."

      Rachelle's Answer #2

      "At this point in my career, I am looking to join a publisher that will allow me to work on more significant projects and with more robust tech and applications. Compensation is a driver, of course, but not the only one."

  16. 16.

    What will you accomplish in the first 90 days of working for Simon & Schuster?

      View All 30 Simon and Schuster Answers
      Sign up to access our library of 50,000+ Answers,
      plus coaches for one-on-one support, so you can interview more confidently.
  17. 17.

    Describe to me the types of digital media you are most experienced with.

      View All 30 Simon and Schuster Answers
      Sign up to access our library of 50,000+ Answers,
      plus coaches for one-on-one support, so you can interview more confidently.
  18. 18.

    If you could be known as a thought leader across any topic or industry, which would you choose?

      View All 30 Simon and Schuster Answers
      Sign up to access our library of 50,000+ Answers,
      plus coaches for one-on-one support, so you can interview more confidently.
  19. 19.

    If you could pitch me one idea for a book, what would it be?

      View All 30 Simon and Schuster Answers
      Sign up to access our library of 50,000+ Answers,
      plus coaches for one-on-one support, so you can interview more confidently.
  20. 20.

    What do you expect to be the most significant trend in publishing this year?

      View All 30 Simon and Schuster Answers
      Sign up to access our library of 50,000+ Answers,
      plus coaches for one-on-one support, so you can interview more confidently.
  21. 21.

    What drew you to Simon & Schuster?

      View All 30 Simon and Schuster Answers
      Sign up to access our library of 50,000+ Answers,
      plus coaches for one-on-one support, so you can interview more confidently.
  22. 22.

    What are the benefits for an author to publish with Simon & Schuster versus self-publishing?

      View All 30 Simon and Schuster Answers
      Sign up to access our library of 50,000+ Answers,
      plus coaches for one-on-one support, so you can interview more confidently.
  23. 23.

    What is the difference between a publisher's frontlist and backlist?

      View All 30 Simon and Schuster Answers
      Sign up to access our library of 50,000+ Answers,
      plus coaches for one-on-one support, so you can interview more confidently.
  24. 24.

    Name for me your three favorite books, and why they are your favorite.

      View All 30 Simon and Schuster Answers
      Sign up to access our library of 50,000+ Answers,
      plus coaches for one-on-one support, so you can interview more confidently.
  25. 25.

    How would you increase printed book sales in an online-centric world?

      View All 30 Simon and Schuster Answers
      Sign up to access our library of 50,000+ Answers,
      plus coaches for one-on-one support, so you can interview more confidently.
  26. 26.

    With which publishing categories are you most familiar? How will this knowledge help you in this position with Simon & Schuster?

      View All 30 Simon and Schuster Answers
      Sign up to access our library of 50,000+ Answers,
      plus coaches for one-on-one support, so you can interview more confidently.
  27. 27.

    In which area are you the strongest: editorial, book sales, or book marketing?

      View All 30 Simon and Schuster Answers
      Sign up to access our library of 50,000+ Answers,
      plus coaches for one-on-one support, so you can interview more confidently.
  28. 28.

    How do you go about fact checking, and researching sources?

      View All 30 Simon and Schuster Answers
      Sign up to access our library of 50,000+ Answers,
      plus coaches for one-on-one support, so you can interview more confidently.
  29. 29.

    Walk me through your editing experience. How would you rate your editing skills from 1-10?

      View All 30 Simon and Schuster Answers
      Sign up to access our library of 50,000+ Answers,
      plus coaches for one-on-one support, so you can interview more confidently.
  30. 30.

    What is the key to success for a publisher in this digital era?

      View All 30 Simon and Schuster Answers
      Sign up to access our library of 50,000+ Answers,
      plus coaches for one-on-one support, so you can interview more confidently.