How to Answer: We have a few strong competitors. In your opinion, what does Siemens do to stand out from the rest?
Advice and answer examples written specifically for a Siemens job interview.
12. We have a few strong competitors. In your opinion, what does Siemens do to stand out from the rest?
Why the Interviewer Asks This Question
Your interviewer wants to know how familiar you are with their brand. Branding is the identity and personality of a company. It is also their culture, and they want to see how well you'll fit into their culture.
Written by Kevin Downey on February 4th, 2022
How to Answer
Before your interview, it is important that you not only research Siemens but also its competitors. Describe how their brand sets itself apart from others.
Written by Kevin Downey on February 4th, 2022
What NOT to Say
You should not say, "Siemens is the best. They've been around for a long time. No one does it better. No one." Avoid vague oversimplifications. Focus on the brand and share your understanding of their culture and brand.
Written by Kevin Downey on February 4th, 2022
1st Answer Example
"I've researched Siemens online and found a common theme in the reviews, comments, and news articles surrounding the fairness you offer your employees. You have strong benefits programs and offer multiple growth opportunities in all departments. This seems like a positive place to work. Your competitors didn't stand out in that area."
Written by Kevin Downey on February 4th, 2022
2nd Answer Example
"I believe that Siemens stands out from the rest through clear branding and marketing strategies, which your target market relates to. I look forward to joining an organization with such great focus."
Written by Kevin Downey on February 4th, 2022
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