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Procter and Gamble Interview Questions

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At Procter and Gamble we always think of the consumer first. What are the top 3 ways that we can ensure consumer satisfaction?

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Procter and Gamble Interview Questions & Answers

  1. 1.

    At Procter and Gamble we always think of the consumer first. What are the top 3 ways that we can ensure consumer satisfaction?

      How to Answer

      When it comes to consumer goods, the satisfaction of the consumer is everything! These days with reviews online and the power of social media, how will you ensure that consumer satisfaction is a priority when working at Procter and Gamble?

      "Consumer satisfaction first comes from offering value. The product must meet the needs of the consumer n a way that the customer feels is worth or even exceeds the price he/she paid. Second, consumer satisfaction stems from outstanding customer service - when a consumer has a question, can he or she quickly get a response that's helpful? And third would be anticipating consumer needs and being first to meet them in the marketplace - constantly testing products and learning as much as we can about our consumers' habits can help make sure we know what they need, sometimes even before they do."

      Michelle's Answer

      "There are many ways to ensure consumer satisfaction; however, I feel that the top three ways are through top-notch customer service, investment in research and development, and consistently providing a product that solves a specific need. P&G is a proven master at this - your products are trusted in millions of living rooms, kitchens, laundry rooms, and bathrooms--and have been passed down from generation to generation."

      2 Community Answers

      Anonymous Answer

      "Definitely, the priority is that the product offers the needed solution to the problem, we need satisfaction from our consumers to receive positive feedback and that they feel they paid the worth or even exceeds the expectations. Then follows the customer service, the consumer must receive the needed help in a short time and be assisted with useful information. Also to be ahead of the curve, to anticipate the consumer needs and meet them in the market often before even themselves are aware of it."

      Cindy's Answer

      Good. These are indeed important ways to meet consumer satisfaction. Are there any product-related needs you discuss to answer the question more specifically and demonstrate knowledge of the company's product and customer?

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      Anonymous Answer

      "Consumer satisfaction is key to any business. I think that it can be ensured through great customer service, constant analysis of trends, markets, and demand to be able to provide a solution to the customer quickly, and finally, constant innovation which creates always more value to customers."

      Marcie's Answer

      Excellent answer! You mention three great ways that P&G can help ensure customer satisfaction.

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