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Nike Mock Interview

Question 29 of 35 for our Nike Mock Interview

Nike was updated by on July 14th, 2022. Learn more here.

Question 29 of 35

What competitors of Nike do you see posing the largest threats and why?

"If there is any threat right now, I believe it is with Under Armour. Under Armour has found a knack for providing waterproof/windproof attire that is trendy and fashionable. Customers seem to like it. I think it is something Nike is likely cognizant of."

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How to Answer: What competitors of Nike do you see posing the largest threats and why?

Advice and answer examples written specifically for a Nike job interview.

  • 29. What competitors of Nike do you see posing the largest threats and why?

      What You Need to Know

      Tell the interviewer that you understand Nike's most significant competitors are Adidas, Reebok, and Under Armour. Next, share your understanding of branding, and how Nike not only has the best shoe branding model, but one of the greatest branding models of any industry of all time. Nike's swoosh symbol and 'Just Do It', stands out as a role model for branding everywhere. Display your knowledge of this and exhibit your support for the Nike brand and how Nike will continue to dominate their competitors. Avoid speaking negatively about their friendly competition. Instead, focus on how great Nike is!

      Written by Kevin Downey on July 20th, 2022

      Answer Example

      "If there is any threat right now, I believe it is with Under Armour. Under Armour has found a knack for providing waterproof/windproof attire that is trendy and fashionable. Customers seem to like it. I think it is something Nike is likely cognizant of."

      Written by Rachelle Enns

      Anonymous Interview Answers with Professional Feedback

      Anonymous Answer

      "Adidas, Reebok, and Under Armour pose a threat due to their market share in the athletic apparel industry."

      Rachelle's Feedback

      This answer is a good start! When it comes to the threat of these brands, do you have any brief teasers you could provide in the interviewer when it comes to potential remedies?

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