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Lion Beer Australia

28 Interview Questions & Answers

1.
At Lion Beer Australia we seek to hire individuals who are passionate about the beer and brewing industry. What do you do to stay on top of industry news and trends?
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1.
At Lion Beer Australia we seek to hire individuals who are passionate about the beer and brewing industry. What do you do to stay on top of industry news and trends?
Assure the interviewer that you have a genuine interest in the brewing industry by talking briefly about the ways you stay up to date on new trends. It's a great idea to ask the interviewer how they stay up to date, as well. You never know what you could learn!

Rachelle's Answer #1
"I make my home brew as a hobby, so I stay updated on new trends in brewing through my local homebrew store. I also follow a couple of great blogs such as brewbeerblog.com. I go to our local Beer Fest every year as well!"
Rachelle's Answer #2
"I stay up to date on new industry trends and news by reading a few subscriptions on a regular basis. My favorite resources include A, B, and C. Which are yours?"
2.
How do you feel about our branding and marketing strategy at Lion Beer Australia?
It is essential that you research, and understand, the brand(s) promoted by Lion Beer Australia so that you can have an educated opinion on their marketing strategies. Perhaps they have great commercials, an informative website, or a strong presence at sporting events. Be prepared to discuss at least one aspect of their marketing and be sure to show your enthusiasm for the things you feel Lion Beer Australia does best.

Rachelle's Answer #1
"One thing that I appreciate about Lion Beer Australia is that your branding has always been consistent. It's entertaining and not over the top. I also like that you put a strong emphasis on supporting local sporting events."
Rachelle's Answer #2
"Your branding is what made me apply to work for Lion Beer Australia in the first place. Your brand is refreshing, and your workplace boasts a close-knit culture."
3.
At Lion Beer Australia we have a great selection of beers. Which is your favorite product?
It is crucial that you have a personal opinion on the product offered by Lion Beer Australia before you go into your interview. Perhaps they offer a variety pack that you can pick up or maybe you are already familiar with the product. Choose one product that stands out to you and be prepared to discuss what you love about it!

Rachelle's Answer #1
"I have always enjoyed the majority of the product offered by Lion Beer Australia; however, my new favorite has been the winter ale offered this year. It's crisp and has a lively finish. I keep it stocked at home because even non-beer drinkers enjoy it, so it's easy to bring out when people drop by unexpectedly."
Rachelle's Answer #2
"Although I am not a drinker, I can appreciate the care and attention that goes into all of your products. I am especially interested in your brewing process as it's unique and very much a craft process."
4.
At Lion Beer Australia we put a lot of effort into our safety and hygiene standards. Do you have any formal health and safety training?
Your health and safety credentials are on your resume; however, the interviewer would like for you to go into a bit more detail. You can talk about a course that you most enjoyed or perhaps discuss a certification that you would like to achieve down the road. It is excellent if you can open the discussion by asking the interviewer if Lion Beer Australia is looking for a particular set of credentials when it comes to health and safety.

Rachelle's Answer #1
"I have a certification in grain handling, keg cleaning, and bottling. I took these courses and became certified in 2013 by The Brewers Association. I would like to take additional training in Filtering and Pumping. Are there any particular courses or training sessions you would like to see me attend?"
Rachelle's Answer #2
"I am happy to take any health and safety training that you require. I have taken some courses in the past but am unsure if they are still valid."
5.
Our industry is a very competitive one. Tell me one thing you feel Lion Beer Australia could improve on.
Avoid giving a long-winded or overly opinionated answer when it comes to questions about company improvement. If you must provide feedback to Lion Beer Australia try to draw out an idea that isn't too severe or negative. Always follow your answer up with a comment on what the company is doing right.

Rachelle's Answer #1
"That is a tough question because I enjoy what you are doing at Lion Beer Australia. If I had to choose one thing I would suggest making your website more mobile friendly. Other than that - I think your branding is great and people love your product!"
Rachelle's Answer #2
"One way I feel that Lion Beer Australia could improve, would be to improve your social media presence. Your customers are loyal ones, and I am sure they would love to have an inside peek of your operations and up and coming products."
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